Who is the Homepolish client?
"They're the savvy client who's not afraid
to invest in a home, but also doesn't want
to be taken for a ride. Our demographic
is typically late 20s to late 40s, people
who are ready to take the next step from
Santos. "During the first consult, we want to
make sure that our designers give people
as much information as possible, so that if
they can't afford working with them, they
can go do it themselves."
Santos, a designer himself, tells us more
about the business — and throws in some
complimentary, must-follow tips.
Why invest in a designer?
"You spend so much time in your home, it's
a place you want to be happy. It's a place
where you want to have that spot to curl
up with a glass of wine. It's a place that
you want to be proud enough to invite
friends over to entertain. We see that when
people pay close attention to the way
they live they become more organized and
happier in general."